got2be: inspired by street styles. Designed by stylists. It’s got to be got2be! got2be is a trend-label from the USA with incomparable hairstyling and hair care products, which allow you to reflect your personality perfectly. It’s got to be got2be – Attitude for hair!
Idea: Relaunch concepts for • got2b Schmusekatze und got2b Magnetic •
Realisation: Two variants for each line were created
Idea • Concept • Package design
Goal: An eccentric and unusual design for a young target-group
* got2b is a registered brand from Henkel AG & Co. KGaA